While I try not to venture off-theme when blogging, sometimes there is something so amazing that I just want to share it. This is one of those times. Paul Adams, a user experience researcher at Google, gave the presentation embedded below. It provides an illuminating look into how we tend to naturally organize our groups of friends into buckets and offers insight into the levels of friendship we tend to have.
This should be required reading for anyone who works on the internet, since he outlines the influencing factors that should guide any web product being built. However, much of this will be fascinating to anyone interested in sociology and wants to learn more about how we structure our social lives, online or off.
